Your satisfaction guarantee states that if your customers are not completely satisfied with their purchase, they can return it or exchange it within 30 days and receive either store credit or cash back. This policy sounds good in theory, but what if you’re selling products that require special packaging or shipping? How do you ensure the customer will still be satisfied when they receive the product? If you outsource the production of your products to China, you may feel like it will no longer be possible to offer this guarantee to your customers. Fortunately, this isn’t true!
The Importance of a Satisfaction Guarantee
It is important to offer a guarantee or money back policy when selling your product. Most likely, you know what it’s like to buy something you’re not satisfied with or that simply does not work. You are left wondering why a company would offer their product if they don’t have faith in its quality. But from another perspective, customers can be persuaded by great guarantees because it makes them feel protected. If a company is willing to go out on a limb for their customer, then perhaps it’s worth giving them a chance at offering their product as well. Customers who take advantage of guarantees will most likely want to shop with your company again if they receive stellar service and enjoy their shopping experience with you.
Is Outsourcing Fulfillment to China Possible for A Satisfaction Guarantee?
Outsourcing product fulfillment to a company outside of your home country might seem scary, but it’s not impossible. In fact, outsourcing is becoming an increasingly popular way for companies to increase their customer satisfaction guarantees while lowering costs at their end. What’s more, China manufacturing and fulfillment can actually help companies comply with additional legal regulations on both ends of the transaction.
For example, if you’re a US-based business looking to offer better service levels on orders shipped abroad, then you can outsource shipping and handling to a China-based provider that has access to faster delivery times given their very developed infrastructures. This means that customers will get their products even quicker than they would have had you fulfilled their order domestically. And when it comes to quality control, outsourced manufacturers are also able to help improve your overall quality guarantee by ensuring compliance with international standards. They’ll be able to handle any issues arising from assembly or production, which helps eliminate potential issues before they become problems—or even worse, turn into full-blown crises.
It’s important to remember that there are two main reasons why companies choose to outsource fulfillment services overseas: cost savings and increased speed of delivery (which often leads directly into improved customer satisfaction). If one or both of these factors matter for your business model, then consider outsourcing as a possible solution. It may be just what you need!
What Should I Look For in China Manufacturers?
Finding a good manufacturing partner that can meet your quality standards is paramount to creating a successful product. The reputation of Chinese factories varies drastically, but these three questions will help you identify factories that can work with you to create high-quality products.
#1 What Certifications Do You Have?
Beware of factories that are not ISO certified or haven’t been verified by an independent third party like Alibaba’s Gold Supplier program.
#2 What Are Your Standards for Producing Products?
This question doesn’t just provide valuable insight into whether or not a factory will be able to deliver on your product requirements, it also provides information about how they treat their employees. Many factories struggle with meeting production quotas and maintaining high levels of employee satisfaction; both conditions result in subpar products for customers.
#3 How Will You Ensure My Products Are High Quality?
Understanding a factory’s quality control standards can help you assess their expertise in producing quality products. While factory owners might not understand your industry, they should at least be able to answer basic questions about your product, such as who will test it after production. One way you can find out if a supplier’s standards meet your expectations is by taking time to tour their factory before finalizing a deal. But visiting a potential manufacturer site in China is not even an option due to the current restrictions. Hiring a 3rd-party QL inspection service there before you commit to working with them will prevent any surprises down the road.
What are the Benefits of Using a Reputable Manufacturer?
There are many upsides to outsourcing your manufacturing to a reputable manufacturer. First of all, it guarantees that your product will be made with high-quality parts—no one wants their customer satisfaction guarantee to be forfeited over a poorly constructed product! Oftentimes, using an established manufacturer can save you money as well. By partnering with a Chinese manufacturer, you might not have to spend as much on tooling up for production. It also reduces shipping costs (think economies of scale!) and helps cut down your product’s environmental footprint. Finally, outsourcing lets you focus on what you do best—and ensures that some of life’s most tedious tasks stay out of your way so that they don’t drag down productivity.
C2W is one of them with certified credentials and almost 17 years in China as a fully British-owned entity. We can take care of your order fulfillment all the way from manufacturing to warehousing. Contact us for more information!
